"taking the video plunge"
A number of our clients who recognized the necessity of a video for their website told us they were initially intimidated by the concept of actually creating one!
- They thought it was going to be complicated, and worried that, since they didn’t know much about video production, the project wouldn’t turn out well.
- They thought they had to write a snappy script and memorize it, but they didn’t write well, and didn’t have the time to fit it into their busy schedule.
- They cringed at the idea of standing under the hot lights reading a teleprompter, figuring out which images would best sell their message, and how they were supposed to get the video onto their website when it was done!
The truth is, you don’t have to worry about all that stuff! When you want to upgrade the lighting in your house, do you have to know how electric current works? No, you hire an expert and trust that they know what they’re doing. The same applies with video. We know how to write snappy scripts, so just give us the information you want conveyed and leave it to us. Non-professional presenters look bad reading a teleprompter, so we don’t ask you to. Instead, we sit down and do an interview with you with the camera rolling, asking questions in a way to create natural, full sentence answers, and we keep re-asking the questions until it comes out right. We are image experts, we think in pictures, so we can pick out the images that best serve your needs. And once the video is approved by you, we have the technical know how to help you get it up on your website.
Of course, if you want to write the script, that’s great. And if you want to look right into the camera and deliver your message, go for it! You just don’t have to do it that way to get a great video.
So take a deep breath and give us a call, because the sooner you get your video online, the sooner you start reaping the benefits! All you need is a general topic outline, parental permission slips before shooting day if your video involves minors, and a couple of volunteers lined up if you want testimonials. That’s it! And don’t worry, I promise you that your video is going to come out great! Customer satisfaction is the most important thing we offer.
Rob Bell
President, Green Birdie Productions